New York Governor Unveils New AI Agenda
New York Governor Kathy Hochul has announced a series of proposals aimed at establishing a comprehensive framework for the regulation of artificial intelligence (AI) and digital technology within the state. This initiative marks a significant step in positioning New York as a leader in AI governance, especially at a time when the federal government is considering measures to restrict state-level AI regulations.
Key Components of the New AI Agenda
Central to this new agenda is the establishment of the Office of Digital Innovation, Governance, Integrity and Trust (DIGIT), which will oversee digital safety and technology governance across New York. This office aims to coordinate efforts related to online safety, social media regulation, and governance of AI technologies, including synthetic performers and AI chatbots.
Governor Hochul also plans to advance legislation that addresses the challenges posed by AI-generated content. Proposed measures include:
- Labeling Requirements: Mandating that AI-generated content, such as deepfakes, include provenance data indicating its origin and creator.
- Election Protections: Proposing a ban on non-consensual deepfakes during election periods and restricting the dissemination of false information regarding electoral processes.
Consumer Privacy and Data Protection
In addition to content regulation, the governor’s agenda emphasizes the protection of consumer privacy. New legislation will require data brokers operating in New York to register with the state and allow individuals to make centralized requests for the deletion of their personal information.
Building on Recent Legislation
This new AI agenda builds upon a series of recent laws and policies that have made New York a prominent player in AI governance. Noteworthy examples include:
- The Responsible AI Safety and Education (RAISE) Act: Enacted in December 2025, this law imposes safety and transparency requirements on developers of advanced AI models.
- Algorithmic Pricing Disclosure Act: Effective from November 10, 2025, this act mandates that companies disclose the use of algorithmic pricing based on personal data.
- New York City’s Local Law 144: This law regulates the use of automated employment decision tools (AEDTs), requiring bias audits and notifications for candidates being evaluated.
Future Implications
Governor Hochul’s comprehensive AI agenda may introduce new compliance requirements for employers, advertisers, and technology companies. However, these initiatives could lead to conflicts with federal regulations aimed at promoting industry growth by minimizing AI oversight. Notably, an executive order issued by President Donald Trump in December 2025 asserts federal preemption over state laws regulating AI, complicating the landscape of AI governance in the United States.
As New York moves forward with its AI agenda, balancing innovation with safety and transparency will be critical in shaping the future of technology regulation.
